Best Dressed at LouFest presented by Tres Awesome & Heartland Underdog

STL's biggest music festival is gearing up for its fourth year and I'm proud to be hosting a festival wear contest alongside legendary street style maven Emma of TresAwesome.com. Best Dressed at LouFest presented by LouFest and ALIVE Magazine will showcase the festival's most interesting looks.  From the deepest depths of fashion's cult festival wear phenomenon (fringe on fringe on fringe, anyone?) to chic printed playsuits, we'll be scouting ensembles that stand out from the crowd with our team of style-hunting volunteers.


My favorite of my own looks from LouFest 2012.


You'll be able to catch some of our favorites by bookmarking #LouFestStyle on Twitter, Instagram and Facebook. After we've snapped all the looks that caught our attention, we'll be sifting through the shots with judges from LouFest and ALIVE Magazine, including Fashion Editor Samantha Chadwick




One fabulously outfitted lady or gent will win an envy-inducing prize package featuring items from local retailers. He or she will also be featured on TresAwesome.com, ALIVEMag.com and this underdog of a blog you're on right now. (Who doesn't want to be featured next to the likes of Azeeza Khan and Corri McFadden?)



So, you get super cute, purchase your LouFest 2-Day Pass and head to the festival grounds to be inevitably scouted by one of street style's biggest names. Starting to sound interesting? Get inspired via this collection of festival wear favorites, or all the beautiful ladies featured here (and yep, they were all snapped at one of the last 3 LouFests!).



Make a day of it and kick off your weekend over mimosas and a style session with your fashion-savvy besties. And of course, be sure to tweet me once you make it to the grounds! Don't forget to use #LouFestStyle when getting ready or when you spot a look you think is worthy of a spotlight.

See you at LouFest!